Five Reasons Every Hotel Should Have a Mobile Tour

If you're a hotel, you spend a lot of time and effort to provide information to your guests. Racks of brochures line the lobby with info about the surrounding area, and a concierge is available to talk with guests about shopping and dining options. But what about having a smartphone app for the hotel - … Continue reading Five Reasons Every Hotel Should Have a Mobile Tour

Five Easy Ways to Create Content for Your Mobile App

For many museums, hotels and tourism sites looking to create an app, one of the more daunting aspects of the process is creating the content that will go into the tour itself. As we hear so often with social media, it's essential to have great, engaging content to draw your visitor in and ensure the … Continue reading Five Easy Ways to Create Content for Your Mobile App

App Spotlight: HarborArts Shipyard Gallery Walking Tour

If, upon visiting the Boston Harbor Shipyard and Marina, you noticed that one of the buildings had a large half man, half octopus sculpture on top, your curiosity might be piqued. (The name of the sculpture is Iscariot, by the way, and he's made of recycled steel and reclaimed wood.) What is a piece of … Continue reading App Spotlight: HarborArts Shipyard Gallery Walking Tour

Smart Resolutions: Three Things You Must Do in 2013 to Simplify Your Audience Engagement

Ah, New Year's resolution time. In our personal life, we often resolve to eat healthier, be kinder or make those phone calls to long lost friends once a month. But professional resolutions can provide a boost to your year as well. All resolutioned out? Don't worry; we've come up with three social media resolutions for … Continue reading Smart Resolutions: Three Things You Must Do in 2013 to Simplify Your Audience Engagement