Redesigned Self-Guided Tour App Offers Visitors Elegant, User-Friendly Experience
STILLWATER, N.Y., February 25, 2015–Saratoga National Historic Park has partnered with OnCell-TourSphere to launch their newly redesigned mobile tour app. The two worked closely together to create a custom branded app to achieve the iconic National Park Service look and meet their strict design standards. The self-guided audio tour serves to educate visitors and armchair travelers alike about the pivotal 1777 Battles of Saratoga during the American Revolutionary War.
Saratoga National Historic Park originally launched their first audio tour with OnCell-TourSphere in 2007–a cell phone tour where visitors dialed a phone number to listen to audio content. The tour has been transformed into a unique app in order to offer a clean, user-friendly experience for visitors and to better meet the park’s interpretive goals while providing consistent NPS branding.
“Feedback from visitors using the basic cell tour were always very positive–I can only imagine they will be even more pleased with this new incarnation of the tour” says says Gina Johnson, Chief of Interpretation at Saratoga National Historic Park. “The new app offers a fabulous opportunity to tell our story and a new way for visitors to enjoy the park.”
The app features engaging content for over 30 points of interest, including images and an audio tour of the battlefield created by the Friends of Saratoga Battlefield. Visitors can also listen to the new Wilkinson Trail Hiking Tour, an immersive soundscape with two distinct tours, one for adults and a student-narrated one for children. The Wilkinson Trail tours were created by Park Rangers, volunteers, and interns. Visitors can discover points of interest with location aware alerts and GPS-enabled maps.
Built with OnCell-TourSphere’s flexible app-building platform, the site intends to add more stories and additional park visitor information to the app over time. The mobile web app can be accessed on any web-enabled device at: http://sara.toursphere.com
About Saratoga National Historic Park
Saratoga National Historic Park preserves the site of the 1777 Battles of Saratoga, the “Turning Point of the American Revolution,” which have been called the “most important battle(s) in the last 1000 years.” Located on pastoral bluffs above the Hudson River, the two hotly contested battles fought against the British here ended in an American victory that made independence possible and spread the powerful ideas of democracy throughout the world. First authorized as a New York State historic preserve in 1927, the Battlefield was later made part of the National Park System in 1938.
OnCell-TourSphere provides a full range of mobile tour solutions for museums and cultural destinations. With a variety of interactive services such as a DIY app builder, smartphone apps, mobile web apps, audio tours, beacons, and scavenger hunts, OnCell-TourSphere helps organizations become mobile-friendly. As mobile communication experts who are passionate about the arts and education, the OnCell-TourSphere team has worked on over 2,000 projects both in the U.S. and internationally since its inception in 2006.
Monica Barndt, OnCell-TourSphere, (585) 419-9844
Gina Johnson, NPS Saratoga National Historic Park, (563) 652-5020
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