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5 Reasons to Build an App for Your Event

6 Nov

Regardless of the occasion—open studio, professional conference, or other—hosting an event takes a lot of effort.

Several TourSphere clients have used our app builder to create “Event Apps” that make life easier – for you and event attendees.

5 Ways an Event App Can Help You and Your Guests

Smartphone user at conference1. Have schedules at your fingertips. An app provides real-time schedule information in one accessible place—that is easily editable with our builder.

For their 2013 conference, the Virginia Association of Museums created an event app and added a Schedule section. It broke down all activities over the four-day conference, providing a convenient reference point for attendees.

2. Integrate directions and maps. Our app builder allows you to integrate a Google map or even insert a custom map with touchable hotspots for indoor events, or situations with poor connectivity, that takes users to specific points in the app.

The arts organization New Art Love uses TourSphere to build apps for open studio events for local artists. Not only does the app show users where to go, it lists the numbers and names of all artists at each point of interest.

3. Make recommendations about local attractions. Some guests might not know where they can grab a bite to eat on the way to the event, or what else there is to do in the area if they arrive early. The New England Museum Association used their 2012 conference app to detail city tours and point users to transportation and dining options.

4. Provide a portal for other event resources. An event app can also remind your guests why they’re coming and what to expect from the event through the careful placement of mission statements and background information about you, the host. You can also provide info for users to follow up after the event. For example, apps created by New Art Love allow visitors to look up their favorite artists and directly link to their websites, increasing purchases associated with the event and bolstering interest in the community. Apps can also be excellent tools for providing additional sponsorship and exhibitor visibility.

5. Make your guests feel cared for and welcome. The host’s ultimate responsibility is ensuring that their guests have a good time. By putting all the practical information about your event in one place, you and your co-hosts are free to greet guests personally and focus attention on the event’s purpose, whether that’s promoting a new product, showcasing ideas, or bringing family and friends together.

App Spotlight: The Harriet Tubman Underground Railroad Byway

7 Oct

History Comes to Life

Before Emanicipation, enslaved people depended on a secret network of men and women to lead them to freedom: the Underground Railroad.
Harriet Tubman Byway App

Courageous women like Harriet Tubman secured slaves’ safe passage along the Underground Railroad, as the network came to be known. Reading about the Railroad in history books, it’s hard to imagine the breadth and depth of the slaves’ journey and obstacles they faced along the way.

But thanks to the Harriet Tubman Underground Railroad Byway, today it’s possible to revisit the geographic route that Tubman took to ultimately bring dozens of enslaved people to freedom. The Byway is a scenic 125-mile route that runs along the Eastern Shore of the Chesapeake Bay. With more than two-dozen historical sites of interest, it weaves through a beautiful landscape that has been virtually unaltered for over a century.

But how do you know where to go? Enter the excursion app created by TourSphere. Whether you have two days or two hours to explore the Byway, this app has everything necessary to plan and execute a trip—including an overview of the driving tour, contact info for the organization, and an interactive map detailing the route.

Not only can users locate all the points of interest on the tour, they can also have a totally interactive experience using the GPS and written directions to guide them along their way

This audio tour app is a powerful storytelling tool, complete with beautifully scripted narration with a wide cast of characters and perspectives. Users can start the audio tour from the beginning, or jump ahead to sites of particular interest.

The app is currently available as a web app—all that is required is connectivity and a browser—and in the iTunes app store. Keep your eyes peeled for the Android version.

To view the Harriet Tubman Underground Railroad Byway app, visit or scan this QR code with your smartphone.

To view the Harriet Tubman Underground Railroad Byway app, visit or scan this QR code with your smartphone.

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